You chose: new media

  • Web. Print. Television. A mobile app. And now a Fiat 500 to go around New York tracking everything Italian. Is this new or old media? Global or local? And what’s our business model? Believe it or not, it’s all about staying free. "People have got to stop talking about new media and old media. We’re not ashamed of print media. Nor do we bow to the altar of TV. Maybe it’s because we started out on the web."